How Go Little Loop is Reinventing the Secondhand Market

Posted by Clarissa Primavesi on

Cynthia Abad Mancheno, co-founder of Go Little Loop, shares why she and her partners started such an amazing and unique initiative in Spain. They are revolutionising the second hand market here. It was a pleasure to speak to her and learn all about her business which I think is going to do big things!


Cynthia Abad Mancheno

Hello! I´m Cynthia Abad Mancheno, co-founder of Go Little Loop. Before I tell you about what we do at Go Little Loop, I want to explain why. Let me take you back about ten years. I had just left the doctor’s office. I was halfway through my first pregnancy and found out I would be having a little girl. The moment felt right to finally go to a baby store and start my shopping for baby gear. 

I walked into one of the mega stores, loaded with aisles and aisles of baby stuff. I went to an aisle which was bursting with strollers of every shape and size. After a few moments, I realised I didn’t know where to start and really needed guidance.

After that first memorable and overwhelming store visit, I started compiling a list of “must-haves” from my mommy friends. I also started doing research online, and realising my list was really going to cost me.

Once the baby came, I was surprised to see how incredibly quickly she grew- I blinked and she was 12-months-old. I found myself with a house full of stuff that she didn’t need anymore. Now came the realisation that I had spent so much money on these beautiful things for my baby, and she had barely even used them. I felt guilty, and spent a lot of time trying to figure out the best way to dispose of the items- give them to loved ones? Donate them? Try my luck in the secondhand marketplace?

I did a little of all three. And this is how I came to discover the nightmare that is the secondhand marketplace. Items are sitting in storage, covered in cobwebs, dust, missing pieces, discoloured, or worse. On a rare occasion you might find a gem, but that’s only when you’re really lucky. And don’t get me started on the endless text messaging with prospective buyers and sellers, the bartering, the driving around trying to find a place to park.

To summarise the problem, shopping for baby gear in traditional stores is expensive, and confusing. Secondhand shopping is time-consuming and inconvenient. And getting rid of the items is nearly as difficult as acquiring them. 

Go Little Loop

That’s why we came up with a new solution: Make it simple! 

Step 1: Browse and order through our site which only includes top brands; and/or schedule a one-on-one consultation with a member of our team to discuss your baby gear needs.

Step 2: Our team identifies and prepares the right product or products. Each product is thoroughly inspected, cleaned, and refurbished so it arrives to you in nearly new condition.

Step 3: You decide if you want to purchase the product, or rent it from us. We deliver it to your home, and if you are renting, we pick it up from you when you are finished.

Go Little Loop

Best of all, it’s a sustainable option. At Go Little Loop we believe that companies have a responsibility to ensure a sustainable future for our little ones. That is why sustainability is an integral part of our business model and our operations. Let’s help save the planet, one stroller at a time!

To learn more, please visit our website at:

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